FreelanceWork Experience

ZB Ent.


Account Director & Marketing Consultant


Account Director – Hero Group

Led the account team for Pfizer Oncology’s $25M first-ever Instagram campaign for mBC awareness “A Story Half-Told” as iBrance was in its final clinical trial stages.

  • Managed site build, hiring and overseeing a team of developers and designers.
  • Assisted in identifying, negotiating and securing top Instagram photography influencers.
  • Partnered with Pfizer’s PR and media agencies on optimal communication and promotional strategies.

Digital Marketing and Product Consultant – Corcoran

Oversaw digital elements for high-profile Annie Leibowitz campaign, managing ~$5M digital marketing budget.

  • Successfully launched their social media campaign, which led to a 10% audience growth on Facebook and 52% increase in engagement on all posts.