Media

2023: ANA B2 Awards – Judge

2022: ASJA – Keynote Speaker, Content Marketing Track

The subject of my keynote:

There’s never been a better time to be a content marketing writer. Companies from all industries are realizing that display and social media only do so much to sway people. “Content is king” is a cliche but it’s an accurate one, and luckily for willing writers, there’s a ton of demand.  If you’re reading this, clearly you have successfully demonstrated your capacity to make compelling content on topics and trends. However, how do these marketers find you? What content about YOU is appearing when they try to learn more about you? How are you standing out from the crowd when marketers are seeking ghost writers, content creators, copy specialists, ex-journalists or when they’re not even sure who or what they need? How are you standing out from the crowd when marketers are seeking ghost writers, content creators, copy specialists, ex-journalists or when they’re not even sure who or what they need? 

In this keynote, content marketing expert Zohray will share insights into what marketers such as herself are seeking when looking for writers, the current best practices for content creation, and thoughts on what the next year holds for content marketing.

2021 – Adweek + Sailthru – Webinar Panelist

Other:

December 20, 2022