Senior Marketing Manager, Digital
Jun ’11 – Apr ‘12
- Envisioned digital experiences, creating paid media plans and custom content for CPG, beauty and QSR brands integrating sweepstakes, UGC, social, influencers, and video, helping sales net $7M in revenue.
- Involved in outreach to partners to maximize Meredith’s digital capabilities; helped secure corporate partnership with Tapinfluence, a blogger network.