Audi’s The Power of Eight

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To showcase how Audi’s concept car, the stunning Audi Aicon uses intelligent technologies, The Economist Group created “The Power of Eight” that interviewed 8 global influencers that embody 8 of the intelligences.

 

My role: digital producer, helping a global team strategically producer the stellar site and digital story telling in less than 6 weeks. Vendor management, image sourcing, digital QA, strict timeline management, client expectations management, etc. Not exactly dark magic but more of a laser focus, intent on managing a million moving parts to blow our client’s expectations.